The numbers don’t lie: independent music creators continue to emerge as the fastest-growing streaming segment. According to MIDiA Research, independent labels and self-releasing artists achieved a record 35% share of global recorded music revenues in 2024, generating over $12.7 billion in revenue. Spotify alone paid out an astounding $5 billion to independent artists last year.
The following comes from EVEARA, a company Digital Music News is partnered with.
It’s a shift that’s prompting major IP owners to circle their wagons and consolidate their ownership stakes – including on the distribution end. However, as more major companies enter the music distribution market, businesses seeking an independent solution have fewer and fewer options.
Amidst this evolution stands Ireland-headquartered EVEARA, strategically positioned between the creator economy, consumer streaming, and brands eager to become a part of this thriving ecosystem by adding their own DIY music distribution services.
As one of the last independent white-label providers, EVEARA offers a fully scalable, compliant, and future-proof end-to-end solution that empowers enterprises, record labels, and artists alike.
With Universal Music Group’s Virgin Music Group set to absorb Downtown Music/FUGA, the industry landscape is rapidly consolidating, making EVEARA one of the few remaining alternatives for businesses looking to enter the space without being tied to major label interests.
“The music industry is undergoing a fundamental shift, and we are at the forefront of this evolution,” says Levent Karahan, former A&R Manager of Sony Music Entertainment and Founder/CEO of EVEARA.
“Our mission is to empower artists, record labels, and businesses wanting to enter this exciting space with a robust, easy-to-integrate music distribution platform. Especially for enterprises, it means not only tapping into the creator economy but also strengthening their customer relationships, giving access to very valuable data, and adding new and sustainable revenue streams.”
On the artist side, more artists than ever are seeking direct access to digital platforms, bypassing traditional label structures and retaining greater control over their careers. This shift has fueled a surge in demand for white-label music distribution solutions, enabling businesses to offer music distribution services under their own brands.
At its core, the music distribution process shuttles tracks from independent musicians, producers, and record labels onto the music streaming services where fans can listen. In the case of an EVEARA-powered platform, music creators and rights holders upload their music and related track information onto a branded white-label distribution platform—a fully developed, turnkey solution provided by EVEARA that can be completely rebranded to look and feel like the customer’s own service.
In other words, companies can offer a professional-grade music distribution platform under their own name and branding without having to build or maintain the underlying technology. EVEARA powers the entire backend: checking audio and visual files, delivering content to streaming services, tracking plays, generating detailed reports, and paying out royalties.
The image below shows this journey—from creators to listeners—made seamless through automation and smart technology.
A Platform Built for the Future
EVEARA’s cutting-edge white-label solution enables businesses to launch their own branded music distribution service with minimal operational complexity. The platform streamlines content delivery, subscription management, reporting, fraud detection, and artist support—allowing companies to provide their users with seamless access to global digital music stores and streaming platforms such as Spotify, Apple Music, Amazon Music, TIDAL, and many others across the globe.
The Last Independent Alternative?
With over 80 white-label partners worldwide, EVEARA is now also very actively expanding into emerging markets and industries beyond mainstream music. Across the world, indies of all shapes and sizes are tapping EVEARA to power their distribution ambitions.
The company’s adoption of robust anti-fraud technologies ensures compliance and protects against copyright abuse, reinforcing its commitment to transparency and reliability. EVEARA has been continually improving its solution since its inception in 2015, refining its technology and user experience to set the standard for what an independent white-label solution should be.
Seizing the Moment
For companies, investors, and brands looking to enter the booming DIY music distribution market, the window of opportunity is now. EVEARA provides a turnkey solution, allowing businesses to launch a fully functional distribution service without the technical burden of building from scratch.
“As one of the very few independent players left in the white-label space, we offer an unparalleled opportunity for businesses to leverage the creator economy without compromising on independence or flexibility,” adds Karahan.
With the music distribution landscape shifting rapidly, EVEARA remains the go-to partner for enterprises ready to embrace the future of artist-driven music distribution.
Learn more about EVEARA’s DIY white-label music distribution solution here. And please feel free to contact Levent directly at [email protected].
Distribution & DSPs, Feature Story, Indie Artists, Information For Musicians, Music Distribution, Music Industry News, Music Streaming
This post was originally authored and published by Morten Dahlgren Digital Music News via RSS Feed. Join today to get your news feed on Nationwide Report®.
